Marketing : an introduction
| Main Author: | Armstrong, Gary |
|---|---|
| Other Authors: | Kotler, Philip |
| Format: | Open Shelf |
| Published: |
Upper Saddle River, NJ:
Pearson/Prentice Hall Inc.,
c2005.
|
| Edition: | 7th ed.. |
| LEADER | 00503pamja2200157 4500 | ||
|---|---|---|---|
| 001 | 0000018498_0001 | ||
| 005 | 20100928090000.0 | ||
| 020 | |a 9780131273122 | ||
| 100 | 1 | |a Armstrong, Gary | |
| 245 | 0 | 0 | |a Marketing : |b an introduction |c Gary Armstrong, Philip Kotler. |
| 250 | |a 7th ed.. | ||
| 260 | |a Upper Saddle River, NJ: |b Pearson/Prentice Hall Inc., |c c2005. | ||
| 300 | |a xxvi, 579p.: |b col. ill.; |c 27cm.. | ||
| 504 | |a Includes bibliographical references and index | ||
| 700 | 1 | |a Kotler, Philip | |
| 999 | |a 0000020753 | ||