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| LEADER |
00761pamja2200205 4500 |
| 001 |
0000018474_0001 |
| 005 |
20170126090000.0 |
| 020 |
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|a 9780071251822
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| 090 |
0 |
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|a HF5415.13
|b .M854 2005
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| 100 |
1 |
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|a Mullins, John W.
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| 245 |
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|a Marketing management :
|b a strategic decision - making approach
|c John W.Mullins, Orville C.Walker Jr., Harper W.Boyd Jr., Jean - Claude Larreche.
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| 250 |
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|a 5th ed..
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| 260 |
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|a New York, NY:
|b The McGraw - Hill Companies Inc.,
|c c2005.
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| 300 |
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|a xx, 520p.:
|b ill.;
|c 25cm..
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| 500 |
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|a Includes index
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| 700 |
1 |
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|a Walker, Orville C.
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| 700 |
1 |
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|a Boyd Jr., Harper W.
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| 700 |
1 |
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|a Larreche, Jean - Claude
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| 856 |
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|3 Synopsis
|u http://library.mara.gov.my:8080/e-docs/synopsis/0000018474_sin.jpg
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| 999 |
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|a 0000020714
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