Advertising and promotion : an integrated marketing communications perspective
| Main Author: | Belch, George E. |
|---|---|
| Other Authors: | Belch, Michael A. |
| Format: | Open Shelf |
| Published: |
New York, NY:
The McGraw - Hill Companies Inc.,
c2007.
|
| Edition: | 7th ed.. |
| Subjects: |
PERPUSTAKAAN IP MARA
| Call Number: |
HF5823 B387 2007 |
|---|
| Accession | Item Category | SMD | Status | Due Date | Notes |
|---|
| 0000020581 | OPEN SHELF | BOOK | FINAL PROCESSING |