Consumer behavior : building marketing strategy

Main Author: Hawkins, Del I.
Other Authors: Mothersbaugh, David L.
Format: Open Shelf
Published: New York: McGraw-Hill Companies Inc., c2010.
Edition: 11th ed..

PERPUSTAKAAN IP MARA

Call Number: HF5415 33 U6 H39 2010
Accession Item Category SMD Status Due Date Notes
0000019109 OPEN SHELF BOOK CIRCULATED 01/06/2015