APA Citation

William M. Pride. (2007). Pride - ferrell: Foundations of marketing (2nd ed.). houghton mifflin.

Chicago Style Citation

William M. Pride. Pride - Ferrell: Foundations of Marketing. 2nd ed. houghton mifflin, 2007.

MLA Citation

William M. Pride. Pride - Ferrell: Foundations of Marketing. 2nd ed. houghton mifflin, 2007.

Warning: These citations may not always be 100% accurate.