International Marketing strategy : analysis,development and implementation
Main Author: | Doole, Isobel |
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Other Authors: | Lowe, Robin |
Format: | Open Shelf |
Published: |
Australia:
Thomson,
2004.
|
Edition: | 4th ed.. |
Item Description: |
Includes index |
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Physical Description: |
xxi, 445p.: col. ill.; 30cm.. |
ISBN: |
1844800253 |