Global marketing management

Main Author: Keegan, Warren J.
Format: Open Shelf
Published: Upper Saddler River, N.J.: Pearson Education, Inc., c2002.
Edition: 7th ed..
Subjects:
Online Access: Synopsis
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090 0 0 |a HF1416   |b .K44 2002 
100 1 |a Keegan, Warren J.  
245 0 0 |a Global marketing management   |c Warren J. Keegan. 
250 |a 7th ed.. 
260 |a Upper Saddler River, N.J.:   |b Pearson Education, Inc.,   |c c2002. 
300 |a xxv, 617p.:   |b ill.;   |c 23cm.. 
504 |a Includes bibliographical references and index 
650 0 0 |a Export marketing   |x Management  
650 0 0 |a Export marketing   |x Management   |x Case studies  
856 0 0 |3 Synopsis   |u http://library.mara.gov.my:8080/e-docs/synopsis/0000015613_sin.jpg 
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