|
|
|
|
| LEADER |
00643pamja2200181 4500 |
| 001 |
0000014398_0001 |
| 005 |
20081211090000.0 |
| 020 |
|
|
|a 0071450939
|
| 090 |
0 |
0 |
|a HF5415.13
|b .P373 2005
|
| 100 |
1 |
|
|a Parry, Mark E.
|
| 245 |
0 |
0 |
|a Strategic marketing management :
|b a means-end approach
|c Mark E. Parry.
|
| 260 |
|
|
|a New York:
|b McGraw-Hill,
|c c2005.
|
| 300 |
|
|
|a ix, 275p.:
|b ill.;
|c 23cm..
|
| 490 |
0 |
|
|a The McGraw-Hill executive MBA series
|
| 504 |
|
|
|a Includes bibliographical references and index
|
| 650 |
0 |
0 |
|a Marketing
|x Management
|
| 856 |
0 |
0 |
|3 Synopsis
|u http://library.mara.gov.my:8080/e-docs/synopsis/0000014398_sin.jpg
|
| 999 |
|
|
|a 0000014863
|
