The executive's guide to corporate events & business entertaining : how to choose and use corporate functions to increase brand awareness, develop new business, nurture customer loyalty and drive growth

Main Author: Allen, Judy
Format: Open Shelf
Published: Mississauga, Ontario: John Wiley & Sons Canada, Ltd., c2007.
Subjects:
Online Access: Synopsis
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090 0 0 |a HD59   |b .A454 2007 
100 1 |a Allen, Judy  
245 0 4 |a The executive's guide to corporate events & business entertaining :   |b how to choose and use corporate functions to increase brand awareness, develop new business, nurture customer loyalty and drive growth   |c Judy Allen. 
260 |a Mississauga, Ontario:   |b John Wiley & Sons Canada, Ltd.,   |c c2007. 
300 |a xx, 300p.;   |c 24cm.. 
500 |a Includes index 
650 0 0 |a Public relations  
650 0 0 |a Business entertaining   |x Planning  
856 0 0 |3 Synopsis   |u http://library.mara.gov.my:8080/e-docs/synopsis/0000013488_sin.jpg 
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