The executive's guide to corporate events & business entertaining : how to choose and use corporate functions to increase brand awareness, develop new business, nurture customer loyalty and drive growth

Main Author: Allen, Judy
Format: Open Shelf
Published: Mississauga, Ontario: John Wiley & Sons Canada, Ltd., c2007.
Subjects:
Online Access: Synopsis
Item Description: Includes index
Physical Description: xx, 300p.; 24cm..
ISBN: 9780470838488