APA Citation

Marcus, A. A. (2006). Big winners and big losers: The 4 secrets of long-term business success and failure. Upper Saddle River, NJ: Wharton School.

Chicago Style Citation

Marcus, Alfred A. Big Winners and Big Losers: The 4 Secrets of Long-term Business Success and Failure. Upper Saddle River, NJ: Wharton School, 2006.

MLA Citation

Marcus, Alfred A. Big Winners and Big Losers: The 4 Secrets of Long-term Business Success and Failure. Upper Saddle River, NJ: Wharton School, 2006.

Warning: These citations may not always be 100% accurate.