Marketing mistakes and successes
Main Author: | Hartley, Robert F. |
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Format: | Open Shelf |
Published: |
Hoboken, New Jersey:
John Wiley & Sons Inc.,
c2006.
|
Edition: | 10th ed. |
Subjects: | |
Online Access: |
Synopsis |
Physical Description: |
viii, 374p.: ill.; 23cm.. |
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ISBN: |
0471743216 |