Marketing mistakes and successes
| Main Author: | Hartley, Robert F. |
|---|---|
| Format: | Open Shelf |
| Published: |
Hoboken, New Jersey:
John Wiley & Sons Inc.,
c2006.
|
| Edition: | 10th ed. |
| Subjects: | |
| Online Access: |
Synopsis |
| Physical Description: |
viii, 374p.: ill.; 23cm.. |
|---|---|
| ISBN: |
0471743216 |