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00745pamja2200205 4500 |
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0000012232_0034 |
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20080418090000.0 |
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|a 1591396190
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090 |
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|a HF5415.153
|b .K56 2005
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100 |
1 |
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|a Kim, W. Chan
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245 |
0 |
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|a Blue ocean strategy :
|b how to create uncontested market space and make the competition irrelevant
|c W. Chan Kim, Renee Mauborgne.
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260 |
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|a Boston, MA:
|b Harvard Business School Publishing,
|c 2005.
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300 |
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|a xv, 240p.:
|b ill.;
|c 24cm..
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504 |
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|a Includes bibliographical references and index
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650 |
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|a New products
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650 |
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|a Market segmentation
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700 |
0 |
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|a Mauborgne, Renee
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856 |
0 |
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|3 Synopsis
|u http://library.mara.gov.my:8080/e-docs/synopsis/0000012232_sin.jpg
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999 |
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|a 0000215589
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