Basic marketing : a managerial approach
Main Author: | McCarthy,, E.Jerome |
---|---|
Format: | Open Shelf |
Published: |
Homewood,Illinois:
Richard D.Irwin,Inc,
1968.
|
Edition: | 3rd.ed. |
Subjects: |
LEADER | 00471pamja2200169 4500 | ||
---|---|---|---|
001 | 0000005898_0001 | ||
005 | 20040508090000.0 | ||
082 | 0 | 0 | |a 658.8 |
090 | 0 | 0 | |a HF5415 |b .M22 1968 |
100 | 1 | |a McCarthy,, E.Jerome | |
245 | 0 | 0 | |a Basic marketing : |b a managerial approach |c E.Jerome McCarthy. |
250 | |a 3rd.ed. | ||
260 | |a Homewood,Illinois: |b Richard D.Irwin,Inc, |c 1968. | ||
300 | |a 770p.: |b ill.; |c 24cm. | ||
500 | |a Includes index | ||
650 | 0 | 0 | |a Marketing |
999 | |a 0000005937 |