Handbook of modern marketing
| Other Authors: | Buell,Victor P., Heyel,Carl |
|---|---|
| Format: | Reference |
| Published: |
New York:
McGraw-Hill,
1970.
|
| Subjects: |
| Physical Description: |
1v.(various pagings): ill.; 24cm. |
|---|---|
| Bibliography: |
Includes bibliographies |
| ISBN: |
0070088381 |