Delivering quality service : balancing customer perceptions and expectations

Main Author: Zeithaml, Valarie A.
Other Authors: Parasuraman, A., Berry, Leonard L.
Format: Open Shelf
Published: New York: Free Press, 1990.
Subjects:
Physical Description: xii, 226 p.: ill.; 24 cm.
Bibliography: Includes bibliographical references (p. 207-218) and index
ISBN: 0029357012