Global marketing strategy

Main Author: Douglas, Susan P.
Other Authors: Craig, C.Samuel
Format: Open Shelf
Published: United State: McGraw-Hill, 1995.
Series: Series in marketing
Subjects:
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090 0 0 |a HF1416   |b .D682 1995 
100 1 |a Douglas, Susan P.  
245 0 0 |a Global marketing strategy   |c Susan P.Douglas, C.Samuel Craig. 
260 |a United State:   |b McGraw-Hill,   |c 1995. 
300 |a xx,554p.:   |b ill.;   |c 24cm.. 
490 0 |a Series in marketing 
504 |a Includes index 
650 0 0 |a Export Marketing  |a Export Marketing   |x Management   |x Management   |x Case studies  
700 1 |a Craig, C.Samuel  
999 |a 0000000714