Multicultural Marketing : selling to a Diverse America
Main Author: | Rossman, .Marlene L |
---|---|
Format: | Open Shelf |
Published: |
New York:
Amacom,
1994.
|
Subjects: |
Physical Description: |
xi178 p.; 24 cm. |
---|---|
Bibliography: |
includes bibliographical references(p.169-170) and index |
ISBN: |
0814450717 |