Beyond maximarketing : the new power of caring and daring
| Main Author: | Rapp, Stan |
|---|---|
| Other Authors: | Collins, Thomas L |
| Format: | Open Shelf |
| Published: |
New York:
McGraw- Hill,
1994.
|
| Subjects: |
| LEADER | 00543pamja2200169 4500 | ||
|---|---|---|---|
| 001 | 0000001138_0001 | ||
| 005 | 20170823090000.0 | ||
| 020 | |a 0070513430 | ||
| 090 | 0 | 0 | |a HF5415 |b .R37 1994 |
| 100 | 1 | |a Rapp, Stan | |
| 245 | 0 | 0 | |a Beyond maximarketing : |b the new power of caring and daring |c stan Rapp, Thomas L.Collins. |
| 260 | |a New York: |b McGraw- Hill, |c 1994. | ||
| 300 | |a xxvii, 319 p.,; |c 23 cm. | ||
| 500 | |a Includes index | ||
| 650 | 0 | 0 | |a Marketing |a Sale promotion |x Case Studies |x Case studies |
| 700 | 0 | |a Collins, Thomas L | |
| 999 | |a 0000000133 | ||