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| LEADER |
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0000001130_0001 |
| 005 |
20031110090000.0 |
| 020 |
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|a 1556234783
|
| 082 |
0 |
0 |
|a 658.834
|
| 090 |
0 |
0 |
|a HF5414.32
|b .Z36 1992
|
| 100 |
1 |
|
|a Zandl, Irma
|
| 245 |
0 |
0 |
|a Targeting the trendsetting consumer :
|b how to market your product or service to influential buyers
|c Irma zandi,Richard Leonard.
|
| 250 |
|
|
|a Homewood,.
|
| 260 |
|
|
|a Ill:
|b Business one Irwin,
|c 1992.
|
| 300 |
|
|
|a vii,215 p.:
|b ill;
|c 24cm.
|
| 504 |
|
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|a Includes bibliographical references (p.195-206) and index
|
| 650 |
0 |
0 |
|a consumer behavior
|a motivation research (marketing)
|a marketing
|
| 999 |
|
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|a 0000000155
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